The Best Types of Marketing Strategies
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Social Media Advertising

When you’re trying to sell a product or service, social media advertising is a great way to generate more sells. The great thing about advertising on social media platforms is that you can target thousands of people at a low cost. Social media ads allow you to target users by age, gender, and even interests.

Google SEO

Having your website rank on the first page of Google is one of the best marketing strategies you can use to this day. Since people are looking for that products or service, they are more than likely to make a purchase. SEO does takes time and dedication, so it’s a good idea to use another marketing method as well while your website ranks.

Google Ads

Advertising on Google is also a great way to generate leads. Unlike SEO, Google Ads places your website on the first page of Google in the ads results the moment you run the ad. Google Ads are a bit pricier than Social Media Ads because the user is actually looking for that specific product or service.


While your business can benefit from these marketing strategies, not every method is going to work for all businesses. Depending on your business’ industry, some methods may work better than others. At Lunar we advise our clients the on what marketing strategies are best for their business.